Misconception about printer's proof

Date: October, 2016 | CategoryProofreading Author: Reuben Malz


A brand company goes through many revision cycles until a final PDF is approved.

A typical cycle may look something like this; management gives the go-ahead to print 500,000 labels. Then, purchasing fires off a purchase order to the printer with the approved PDF file attached.

Most people consider this to be the end of the line and the expectation is that the printed labels will be delivered in a few days.

However, the packaging engineers know better. The Brand companies approved PDF is far from being “Print-Ready”.

How to Know When a Printer’s Proof is Print-Ready?

The Printer depends on professionals for many steps of the printing process. From pre-press to trap, bleeds, imposing the file, and correcting errors in the Brand company files, and much more. The end result is a derivative of the Brand company’s approved PDF file. This is the “Printer’s Proof”.

But Printing still cannot begin.

Remember the Purchase Order the Brand company sent to the Printer? This is the “Contract”.

In order for the printer to get paid for printing 500,000 labels, the contract requires that the 500,000 labels match the Brand company’s approved PDF file exactly, NOT the Proof!

Printing cannot begin until the PDF is verified against the Proof, but, whose responsibility is it to check the Proof?

The Importance of Verifying Print Proofs 

Most printers will send the proof to the Brand company and wait for the signoff before starting print production.

But even with the Brand companies signoff of the proof, the printer cannot take the risk and assume there are no errors in the Proof for the following reasons:

  • The Brand company may sign and never have checked the Proof.

  • The Brand company may have checked quickly and missed an obvious error.

  • The responsibility is usually assumed to be shared.

  • The Purchase order has legal weight.

  • The Brand company may be in the wrong and refuse to pay.

  • The Brand company may be wrong, but the Printer will not want to lose the customer.

  • The Brand company may be in the right but loses time to market.

  • The Brand company may be in the right, but delays production.

It is for these reasons that both parties will need to verify the Printer’s Proof.

 


Additional Resources 

GlobalVision is the leading developer of proofreading technologies for retail and consumer packaged goods. Learn how GlobalVision has helped Consumer Goods companies of all sizes in quality control.

For more information about GlobalVision and our market-leading Quality Control Platform for print and packaging, please visit our website or read more about the benefits of automated proofreading software on our blog. 

Ready to make the switch and automate your quality control processes? Request a free trial for GlobalVision Print Inspection Solution.

Learn More about How to Create Error-Free Packagingby watching out video below. 

 

Monitor screen filled with all kinds of inspection work

Date: April, 2016 | CategoryCompany Author: Reuben Malz


 
 

Ghent (Belgium), March 16, 2016 – Esko has wholly updated its software solutions and relaunched them under the umbrella brand name “Esko Software Platform”. It’s the next version of the well-known portfolio of integrated software solutions for design, prepress, workflow automation, color management, and supply chain collaboration for packaging, labels, displays, and signs.

The Esko Software Platform is enhanced with new capabilities and delivers a unique user experience. The full range of innovations and integrations of the Esko Software Platform will be demonstrated for the first time at the upcoming Drupa 2016, scheduled for May 31 through June 10 in Düsseldorf.


Highlights of the Drupa release of the Esko Software Platform include:

  • More software modules made available as Software as a Service (SaaS) and subscriptions
  • Improved 3D support, especially when viewing objects in WebCenter and on mobile devices
  • A new Content Management module for WebCenter
  • ArtPro+, a totally new platform-independent native PDF prepress editor
  • New tools and libraries for multi-part POP design in ArtiosCAD 16
  • Planogram interface for Store Visualizer 16
  • New set of automated quality assurance tools in Automation Engine
  • Esko hardware integration in the workflow (Automation Engine Device View)
  • Improved user experience across all applications

A Platform for Quality Control

GlobalVision quality control solution tools are embedded in Automation Engine 16. Features now available from the automated workflow include a spell checker and automatic checking of barcodes and Braille against an approved profile. The quality check runs as a background process and results in an annotated and viewable design file for Automation Engine, WebCenter and in ArtPro+. This enables fast, systematic revision of all detected errors.

“Esko has embedded technologies from our partner GlobalVision and from our subsidiary Enfocus to eliminate time-consuming manual checks,” Zwaenepoel states. “Automated quality checking tools allow our customers to process more jobs with the same people and with fewer errors”. This innovation offers peace of mind and addresses the lack of skilled operators many companies are facing.”

Learn More about Esko Software and GlobalVision 

For more information on what’s new within Esko, please visit the Esko Software Platform.

If you want to learn more about GlobalVision’s market-leading proofreading software, request a free trial today.

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What does GlobalVision do?

GlobalVision’s mission is to build software that standardizes quality approvals for product packaging and critical content. Our goal is to eliminate errors and automate inspections so companies can release products with confidence. Helping Businesses Bring Confidence to Quality Control. Learn more about GlobalVision.

What is GlobalVision Quality Control?

Automate Quality Inspections for Fast and Consistent Results. Speed up the proofreading process while improving the accuracy of your work by running digital checks with GlobalVision’s automated quality control tools. Learn more about Automated Quality Control.